Description: Global marketing management:

Main Author:	Buzzell, Robert D., 1933-
Other Authors:	Quelch, John A., Bartlett, Christopher A.,
Format:	Book
Language:	English
Published:	Reading, Mass.: Addison-Wesley, c1995
Edition:	3rd ed.
Subjects:	Export marketing > Management

Physical Description:	x, 686 p. ; ill 25 cm. :
Bibliography:	Includes bibliographical references
ISBN:	0201539721