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00672nam a2200193 a 4500 |
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20171111231438.0 |
| 008 |
040625s1998 mau eng |
| 020 |
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|a 0072369221
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| 050 |
0 |
0 |
|a HF5415
|b .C5275 1998
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| 100 |
1 |
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|a Churchill, Gilbert A.
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| 245 |
1 |
0 |
|a Marketing :
|b creating value for customers /
|c Gilbert A. Churchill and J. Paul Peter.
|
| 250 |
|
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|a 2nd ed.
|
| 260 |
|
|
|a Boston :
|b McGraw-Hill ;
|c 1996.
|b Irwin,
|
| 300 |
|
|
|a xxiv, 630 p. :
|b ill. ;
|c 30 cm.
|
| 504 |
|
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|a Includes bibliographical references and index.
|
| 650 |
|
0 |
|a Marketing
|
| 700 |
1 |
|
|a Peter, J. Paul
|
| 952 |
|
|
|a GRHeTEI
|b 59ccc6836c5ad13446084adf
|c 998a
|d 945l
|e HF5415 .C5275 1998
|t 1
|x m
|z Books
|
