Value-added public relations : the secret weapon of integrated marketing /
| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
Lincolnwood (Chicago) Ill., U.S.A. :
NTC Business Books,
c1998.
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| Subjects: | |
| Online Access: | http://www.loc.gov/catdir/description/mh023/97037323.html. |
| Physical Description: | xiii, 314 p. : ill. ; 24 cm. |
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| Bibliography: | Includes bibliographical references (p. 295-296) and index. |
| ISBN: | 0844234117 |