Essential principles for fundraising success : an answer manual for the everyday challenges of raising money /

Main Author: Alexander, G. Douglass, 1946-
Other Authors: Carlson, Kristina J.,
Format: Book
Language:English
Published: San Francisco : Jossey-Bass, c2005
Subjects:
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008 090720s2005 cau b 001 0 eng d
020 |a 9780787975845 
082 0 4 |2 22  |a 658.15224  
100 1 |a Alexander, G. Douglass,   |d 1946- 
245 1 0 |a Essential principles for fundraising success :   |b an answer manual for the everyday challenges of raising money /   |c G. Douglass Alexander, Kristina J. Carlson 
260 |a San Francisco :   |b Jossey-Bass,   |c c2005 
300 |a xi, 190 p. ;   |c 24 cm 
504 |a Includes bibliographical references (p. 183) and index 
505 0 |a Purpose and observations -- Principles of fundraising -- Essential fundraising tools -- The board: where fundraising begins -- Research: working smarter -- Annual campaigns: the basis for the future -- Direct mail: how to build your donor base -- Special events: making friends, raising funds, and having fun -- Major gifts: getting to the big gifts -- Capital campaigns: building success -- Planned giving: you can do it -- Foundation grant writing -- Are corporate dollars for you? -- Technology: embrace it -- Stewardship: saying thanks pays dividends -- Putting it all together 
650 0 |a Fund raising  
650 0 |a Nonprofit organizations   |x Finance  
650 0 |a Proposal writing for grants   |z United States  
650 0 |a Fund raising   |x Computer programs  
700 1 |a Carlson, Kristina J.,  
952 |a GR-ThIHU  |b 59cc20e56c5ad13446f89433  |c 998a  |d 945l  |e 658.15224 ALE  |t 1  |x m  |z Books