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Lovemarks :
Holdings
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Lovemarks : the future beyond brands /
Main Author:
Roberts, Kevin, 1949-
Format:
Book
Language:
English
Published:
New York, NY :
PowerHouse Books,
2005
Edition:
2nd ed., Expanded ed.
Subjects:
Branding (Marketing)
Brand name products
>
Forecasting
Advertising
>
Brand name products
Trademarks
Holdings
Description
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