Global marketing : foreign entry, local marketing, & global management /

Main Author: Johansson, Johny K.
Format: Book
Published: Boston, MA.: Irwin/McGraw-Hill, c2000
Edition:2nd ed.
Subjects:
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245 1 0 |a Global marketing :   |b foreign entry, local marketing, & global management /  |c Johny K. Johansson 
250 |a 2nd ed. 
260 |a Boston, MA.:  |b Irwin/McGraw-Hill,  |c c2000 
300 |a xx, 604 p. :  |b ill. ;  |c 27 cm. 
504 |a Includes bibliographical references and index. 
650 1 0 |a Export marketing 
650 1 0 |a Export marketing  |x Management 
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