The branded mind : what neuroscience really tells us about the puzzle of the brain and the brand /
| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
London :
Kogan Page,
2011.
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| Subjects: |
| Physical Description: | xvii, 251 p. : ill. ; 25 cm. |
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| Bibliography: | Includes bibliographical references (p. [245]-246) and index. |
| ISBN: | 9780749461256 |