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|a 0749438657
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|a UKM
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|a HF5415.2
|b .H284 2002
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| 082 |
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|2 21
|a 658.83
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| 245 |
1 |
4 |
|a The international handbook of market research techniques /
|c edited by Robin J Birn.
|
| 250 |
1 |
4 |
|a 2nd ed.
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| 260 |
1 |
4 |
|a London :
|b Kogan Page in association with MRS,
|c 2002.
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| 300 |
1 |
4 |
|a xxvi, 594 p. :
|b ill. ;
|c 24 cm.
|
| 500 |
1 |
4 |
|a This ed. originally published as: A handbook of market research techniques.- Previous ed. published as: The handbook of international market research techniques.
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| 504 |
1 |
4 |
|a Includes bibliographical references and index.
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| 650 |
1 |
4 |
|a Marketing research
|x Methodology.
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| 700 |
1 |
4 |
|a Birn, Robin
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| 710 |
2 |
4 |
|a Market Research Society
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| 952 |
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|a GrThPMO
|b 59affca66c5ad17d7e5a68aa
|c 952a
|d 9528
|e HF5415.2.H284 2002
|t 7
|x m
|z Books
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