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01914nam a2200313 a 4500 |
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20171111234742.0 |
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070416s2005 ne a fob 000 0 eng d |
| 020 |
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|a 9780080458724
|q (electronic bk.)
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| 020 |
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|a 0080458726
|q (electronic bk.)
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| 020 |
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|a 9781849503112
|q (electronic bk.)
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| 020 |
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|a 1849503117
|q (electronic bk.)
|z 0762311592
|q (Cloth)
|q (hbk.)
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|a N$T
|b eng
|e pn
|z 0762311590
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| 050 |
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4 |
|a HF5415.153
|b .M335 2005eb
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| 245 |
0 |
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|a Managing product innovation /
|c edited by Arch G. Woodside.
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| 260 |
|
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|a Amsterdam ;
|b Elsevier JAI,
|c 2005.
|a Oxford :
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| 300 |
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|a 1 online resource (xiii, 780 pages) :
|b illustrations.
|
| 490 |
1 |
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|a Advances in business marketing and purchasing,
|v v. 13
|x 1069-0964 ;
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| 504 |
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|a Includes bibliographical references.
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| 505 |
0 |
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|a Organizing interactive product development / Fredrik von Corswant -- Co-creating successful new industrial networks and products / Magnar Forbord -- The role of personal contacts of foreign subsidiary managers in the co-ordination of industrial multinationals / Ricardo Madureira -- Life-cycle perspective in the measurement of new product development performance / Petri Suomala -- Barriers to strategic innovation in industrial markets / Koen Vandenbempt, Paul Matthyssens -- Upstream and direct influences on new product performance in European high-tech industrial firms / Arch G. Woodside, Günter Specht, Hans Mühlbacher, Clas Wahlbin.
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| 650 |
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|a New products
|x Management.
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| 650 |
|
7 |
|a Production & quality control management.
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| 650 |
|
7 |
|a Business & Economics
|x Marketing
|x General.
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| 650 |
|
7 |
|a Business and Management.
|
| 650 |
|
7 |
|a Gestion d'entreprises.
|
| 650 |
|
7 |
|a New products
|x Management.
|
| 700 |
1 |
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|a Woodside, Arch G.
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| 856 |
4 |
0 |
|u http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=166576
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