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01584nam a2200289 a 4500 |
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1903865 |
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20171111234739.0 |
| 008 |
040616s2005 nyua ob 001 0 eng c |
| 020 |
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|a 0814472346
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| 020 |
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|a 9780814472347
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| 020 |
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|a 0814428398
|q (electronic bk. ;
|q Adobe Reader)
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| 020 |
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|a 9780814428399
|q (electronic bk. ;
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| 040 |
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|a COO
|b eng
|e pn
|q Adobe Reader)
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| 050 |
|
4 |
|a HD69.B7
|b P64 2005
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| 100 |
1 |
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|a Post, Karen.
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| 245 |
1 |
0 |
|a Brain tattoos :
|b creating unique brands that stick in your customers' minds /
|c Karen Post ; foreword by Jeffery H. Gitomer ; afterword by Michael Tchong.
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| 260 |
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|a New York :
|b AMACOM,
|c ©2005.
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| 300 |
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|a 1 online resource (xx, 187 pages) :
|b illustrations
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| 504 |
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|a Includes bibliographical references and index.
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| 505 |
0 |
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|a Preliminaries; Contents; Chapter 1: Your Brand; Chapter 2: Brand Checkup; Chapter 3: Brand Moi; Chapter 4: Brand Warriors; Chapter 5: Branding Basics; Chapter 6: Brand Naming; Chapter 7: Four Engines of Brand Development; Chapter 8: The Fifth Engine; Chapter 9: Internal Branding; Chapter 10: Before You Brand, Protect Your Assets; Epilogue: Top-Ten Tattoo Taboos; Resources; Index; About the Author.
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| 650 |
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0 |
|a Brand name products.
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| 650 |
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0 |
|a Branding (Marketing)
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| 650 |
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4 |
|a Brand name products
|x Marketing.
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| 650 |
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7 |
|a BUSINESS & ECONOMICS
|x Advertising & Promotion.
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| 650 |
|
7 |
|a Brand name products.
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| 856 |
4 |
0 |
|a Branding (Marketing)
|u http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=117771
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| 952 |
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|a CY-NiOUC
|b 5a04664d6c5ad14ac1eee9c5
|c 998a
|d 945l
|e -
|t 1
|x m
|z Books
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