Principles of marketing/

Main Author: Evans, Joel R.
Other Authors: Berman, Barr
Format: Book
Language:English
Published: Englewoods Cliffs, NJ: Prentice Hall , 1995
Edition:3th ed.
Subjects:
Item Description:Includes 1 computer disc.
Physical Description:xxxi, 521, [78] p. : col. ill., maps ; 29 cm. + 1 CD-ROM (3 1/2 in.)
Bibliography:Includes index.
ISBN:0023347015