Principles of marketing/
Main Author: | |
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Other Authors: | |
Format: | Book |
Language: | English |
Published: |
Englewoods Cliffs, NJ:
Prentice Hall ,
1995
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Edition: | 3th ed. |
Subjects: |
Item Description: | Includes 1 computer disc. |
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Physical Description: | xxxi, 521, [78] p. : col. ill., maps ; 29 cm. + 1 CD-ROM (3 1/2 in.) |
Bibliography: | Includes index. |
ISBN: | 0023347015 |