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| LEADER |
00708nam a2200205 a 4500 |
| 001 |
1571445 |
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20171111233657.0 |
| 008 |
921106s1987 cy da er 000 u eng d |
| 020 |
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|a 0070539073:
|c $34.95
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| 040 |
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|a CY
|b University of Cyprus
|e AACR-2
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| 050 |
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|a HF5821.R65 1987
|
| 100 |
1 |
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|a Rossiter, John R.
|
| 245 |
1 |
0 |
|a Advertising and promotion management/
|c John R. Rossiter, Larry Percy
|
| 260 |
|
|
|a New York:
|b McGraw-Hill,
|c 1987
|
| 300 |
|
|
|a xix, 647 p. :
|b ill. ;
|c 25 cm.
|
| 490 |
0 |
|
|a McGraw-Hill series in marketing
|
| 500 |
|
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|a Includes bibliographies and indexes.
|
| 650 |
|
0 |
|a Advertising
|
| 700 |
1 |
|
|a Percy, Larry
|
| 952 |
|
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|a CY-NiOUC
|b 5a0434c06c5ad14ac1e93344
|c 998a
|d 945l
|e HF5821.R65 1987
|t 1
|x m
|z Books
|
