Intertextualitat in der Werbung der Printmedien: Eine Werbestrategie in linguistisch-semiotischer Forschungsperspektive/
Main Author: | Opilowski, Roman |
---|---|
Format: | Book |
Language: | German |
Published: |
Frankfurt am Main ; Berlin:
Peter Lang,
2005
|
Series: | Kulturwissenschaftliche Werbeforschung
5 |
Subjects: |
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