The INSEAD-Wharton Alliance on globalizing : strategies for building successful global businesses /

Corporate Author: Cambridge University Press
Other Authors: Gunther, Robert E.,
Format: Book
Language:English
Published: Cambridge, England: Cambridge University Press, 2004
Subjects:
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245 1 4 |a The INSEAD-Wharton Alliance on globalizing :  |b strategies for building successful global businesses /  |c edited by Hubert Gatignon and John R. Kimberly with Robert E. Gunther 
246 1 3 |a Strategies for building successful global businesses 
260 |a Cambridge, England:  |b Cambridge University Press,  |c 2004 
300 |a xxii, 451 σ. :  |b εικ. ;  |c 24 εκ. 
504 |a Περιέχει βιβλιογραφικές παραπομπές και ευρετήριο 
505 0 |a Globalization and its challenges / Hubert Gatignon and John R. Kimberly -- The changing international corporate governance landscape / Mauro F. Guillen and Mary A. O'Sullivan -- Corporate governance and leadership in a globalizing equity market / Michael Useem -- Leadership in a global organization : a cross-cultural perspective / Mansour Javidan, Gθunter K. Stahl, and Robert J. House -- The globalization of business education / Arnoud De Meyer, Patrick T. Harker, and Gabriel Hawawini -- Globalization through acquisitions and alliances : an evolutionary perspective / Harbir Singh and Maurizio Zollo -- Developing new products and services for the global market / Reinhard Angelmar -- Managing brands in global markets / George S. Day and David J. Reibstein -- Global marketing of new products / Hubert Gatignon and Christophe Van den Bulte -- Global equity capital markets for emerging growth firms : patterns, drivers, and implications for the globalizing entrepreneur / Raphael Amit and Christoph Zott -- Cross-border valuation : the international cost of equity capital / Gordon M. Bodnar, Bernard Dumas, and Richard Marston -- Managing risk in global supply chains / Paul R. Kleindorfer and Luk N. Van Wassenhove -- Global recombination : cross-border technology and innovation management / Philip Anderson and Lori Rosenkopf -- From corporate social responsibility to global citizenship / Eric W. Orts -- Colliding forces : domestic politics and the global economy / Ethan B. Kapstein and Stephen J. Kobrin -- Global implications of information and communication technologies (ICT) / Arnoud De Meyer -- Globalization and its many faces : the case of the health sector / Lawton R. Burns, Thomas D'Aunno, and John R. Kimberly -- Conclusion : The continuing process of globalizing / Hubert T. Gatignon and John R. Kimberly. 
650 1 0 |a Στρατηγικές συμμαχίες (Επιχειρήσεις) 
650 1 0 |a Πολυεθνικές εταιρείες  |x Διοίκηση και οργάνωση 
700 1 |a Gunther, Robert E., 
710 |a Cambridge University Press 
952 |a GR-AtPPV  |b 59cccad36c5ad1344608fc78  |c 998a  |d 945l  |e 658.049 INS  |t 1  |x m  |z Books