The master marketer :how to combine tried and tested techniques with the latest ideas to achieve spectacular marketing success /

Main Author: Ryan, Christopher 1954-
Format: Book
Language:English
Published: London : Kogan Page , 1994, c1993 .
Subjects:
Item Description:First published in the USA: New York : IdealWorks, 1993.
Includes index.
Physical Description:xiii, 551 p. : ill. ; 24 cm.
ISBN:074941233X