The brand management audit : a six-step approach to evaluating the business performance of any brand and its importance to your company /
| Main Author: | |
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| Corporate Author: | |
| Format: | Book |
| Language: | English |
| Published: |
London; New York:
Financial Times Prentice Hall,
c2000
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| Series: | Pearson education
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| Subjects: |
| Βιβλιοθήκη | Ταξιθετικός αριθμός | Αριθμός Αντιτύπων | Πληροφορίες | Κατάσταση |
|---|---|---|---|---|
| Ελληνικό Ανοικτό Πανεπιστήμιο | 352.439 KNI | 2 | Προβολή | OPAC |