International marketing /
| Main Author: | |
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| Corporate Author: | |
| Other Authors: | |
| Format: | Book |
| Language: | English |
| Published: |
London :
McGraw-Hill ,
c1999 .
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| Edition: | European ed. |
| Subjects: |
| Physical Description: | xxi, 607 p., [24] p. of plates : ill., maps ; 24 cm. |
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| Bibliography: | Includes bibliographical references and index. Περιέχει βιβλιογραφικές παραπομπές και ευρετήριο |
| ISBN: | 0256236542 |