Qualitative market research : a practitioner's and buyer's guide /
Main Author: | Gordon, Wendy, 1943- |
---|---|
Corporate Author: | Gower |
Other Authors: | Langmaid, Roy, |
Format: | Book |
Language: | English |
Published: |
Aldershot ; Brookfield, USA:
Gower,
c1988
|
Subjects: |
Similar Items
-
An introduction to qualitative market research
by: Imms, Mike.
Published: (2002) -
Qualitative marketing research : a cultural approach /
by: Moisander, Johanna
Published: (2006) -
Qualitative marketing research : a cultural approach /
by: Moisander, Johanna.
Published: (2006) -
Delivering results in qualitative market research
by: Lillis, Geraldine.
Published: (2002) -
Analysis and interpretation in qualitative market research
by: Ereaut, Gill.
Published: (2002)