|
|
|
|
| LEADER |
00674nam a2200181 a 4500 |
| 001 |
678292 |
| 005 |
20171111230447.0 |
| 008 |
100426s2010 enka b 001 0 eng d |
| 020 |
|
|
|a 9780077117481
|
| 082 |
0 |
4 |
|2 22
|a 658.827
|
| 100 |
1 |
|
|a Laforet, Sylvie
|
| 245 |
1 |
0 |
|a Managing brands :
|b a contemporary perspective /
|c Sylvie Laforet
|
| 260 |
|
|
|a Maidenhead, Berks. :
|b McGraw-Hill Higher Education,
|c c2010
|
| 300 |
|
|
|a xxiv, 412 p. :
|b ill. ;
|c 27 cm.
|
| 504 |
|
|
|a Includes bibliographical references and index.
|
| 650 |
|
0 |
|a Brand name products
|x Management.
|
| 650 |
|
0 |
|a Brand name products
|x Valuation.
|
| 952 |
|
|
|a GR-ThIHU
|b 59cc1e726c5ad13446f8277f
|c 998a
|d 945l
|e 658.827 LAF
|t 1
|x m
|z Books
|
