Financial services marketing : an international guide to principles and practice /
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| Other Authors: | |
| Format: | Book |
| Language: | English |
| Published: |
Oxford ; Burlington :
Butterworth-Heinemann,
2007
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| Subjects: |
| Physical Description: | xvi, 400 p. : ill. ; 25 cm. |
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| Bibliography: | Includes bibliographical references (p. [381]-389) and index |
| ISBN: | 9780750669979 |