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Interactive services marketing...
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Interactive services marketing /
Main Author:
Fisk, Raymond P.
Other Authors:
Grove, Stephen J.
,
John, Joby,
Format:
Book
Language:
English
Published:
Boston :
Houghton Mifflin,
c2008
Edition:
3rd ed.
Subjects:
Service industries
>
Marketing
Service industries
>
Management
Holdings
Description
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Διεθνές Πανεπιστήμιο Ελλάδας
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