Principles of marketing /

Main Author: Kotler, Philip
Other Authors: Armstrong, Gary, Wong, Veronica, Saunders, John
Format: Book
Language:English
Published: Upper Saddle River, N.J. : Pearson Prentice Hall, c2008
Edition:5th European ed.
Subjects:
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245 0 0 |a Principles of marketing /   |c Philip Kotler .. [et al.] 
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260 |a Upper Saddle River, N.J. :   |b Pearson Prentice Hall,   |c c2008 
300 |a xxxv, 1020 p. :   |b ill. (chiefly col.) ;   |c 28 cm 
500 |a Edition for U.S. published under: Principles of marketing / Philip Kotler, Gary Armstrong. 12th ed., c2008 
504 |a Includes bibliographical references and index 
650 0 |a Marketing 
700 1 |a Armstrong, Gary  
700 1 |a Wong, Veronica 
700 1 |a Saunders, John 
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