Next generation product development : how to increase productivity, cut costs, and reduce cycle times /

Main Author: McGrath, Michael E.
Format: Book
Language:English
Published: New York : McGraw-Hill, 2004.
Subjects:
Physical Description:xix, 379 p. : ill. ; 24 cm.
Bibliography:Includes bibliographical references (p. 359-360) and index.
ISBN:0071435123 (hardcover : alk. paper)