New products management /
| Main Author: | |
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| Other Authors: | |
| Format: | Book |
| Language: | English |
| Published: |
Boston :
McGraw-Hill Irwin,
c2008.
|
| Edition: | 9th ed. |
| Subjects: |
| Physical Description: | xviii, 558 p. : ill. ; 24 cm. |
|---|---|
| Bibliography: | Includes bibliographical references (p. 505-508) and index. |
| ISBN: | 9780073529882 (alk. paper) 0073529885 (alk. paper) 9780071263368 (International ed.) |