The search : how Google and its rivals rewrote the rules of business and transformed our culture /

Main Author: Battelle, John, 1965-
Format: Book
Language:English
Published: New York : Portfolio, 2005.
Subjects:
Table of Contents:
  • The database of intentions
  • Who, what, where, why, when? and how (much)?
  • Search before Google is born
  • Google
  • A billion dollars, one nickel at a time: the Internet gets a new subsiness model
  • Google 2000-2004: zero to $3 billion in five years
  • The search economy
  • Search, privacy, government, and evil
  • Google goes public
  • Google today, Google tomorrow
  • Perfect search.