Description: New products management /

Main Author:	Crawford, C. Merle 1924-
Other Authors:	Di Benedetto, C. Anthony
Format:	Book
Language:	English
Published:	Boston, Mass. : McGraw-Hill/Irwin, c2006.
Edition:	8th ed.
Subjects:	New products > Management

Physical Description:	xx, 540 p. : ill. ; 24 cm.
Bibliography:	Includes bibliographical references and index.
ISBN:	0072961449 (alk. paper)