Emotional branding : the new paradigm for connecting brands to people /
| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
New York :
Allworth Press,
c2001.
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| Subjects: |
| Physical Description: | xxxii, 319 p. : ill. ; 24 cm. |
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| Bibliography: | Includes bibliographical references (p. 307-312) and index. |
| ISBN: | 1581150784 |