Developing business strategies /

Main Author: Aaker, David A.
Format: Book
Language:English
Published: New York : Wiley, c1984.
Subjects:
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050 |a HD30.28  |b .A23 1984 
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100 1 |a Aaker, David A. 
245 1 |a Developing business strategies /  |c David A. Aaker. 
260 1 |a New York :  |b Wiley,  |c c1984. 
300 1 |a xvi, 391 p. :  |b ill. ;  |c 24 cm. 
504 1 |a Includes bibliographical references and index. 
650 1 |a Strategic planning 
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