Description: The marketing research project manual /

Main Author:	Jarboe, Glen R.
Format:	Book
Language:	English
Published:	Minneapolis/St. Paul : West Pub. Co., c1996.
Edition:	3rd ed.
Subjects:	Marketing research > Methodology Market surveys > Methodology

Physical Description:	ix, 209 p. : ill. ; 26 cm.
ISBN:	0314076905