Description: Principles of marketing /

Main Author:	Kotler, Philip
Format:	Book
Language:	English
Published:	Englewood Cliffs, N.J. : Prentice-Hall, c1980.
Subjects:	Marketing

Physical Description:	xxi, 684, [28]p. : ill. ; 24 cm.
Bibliography:	Includes bibliographical references and indexes.
ISBN:	0137015577