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00655nam a2200193 a 4500 |
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20171111225909.0 |
| 008 |
740608s1967 njua b 000 0 eng |
| 050 |
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|a HF5821
|b .B634 1967
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| 082 |
|
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|a 659.1
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| 100 |
1 |
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|a Boyd, Harper W.
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| 245 |
1 |
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|a Promotion :
|b a behavioral view /
|c Harper W. Boyd, Jr., Sidney J. Levy.
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| 260 |
1 |
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|a Englewood Cliffs, N.J. :
|b Prentice-Hall,
|c 1967.
|
| 300 |
1 |
|
|a 115 p. :
|b ill. ;
|c 23 cm.
|
| 504 |
1 |
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|a Includes bibliographical references (p. 105-106) and index.
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| 650 |
1 |
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|a Advertising
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| 650 |
1 |
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|a Sales promotion
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| 700 |
1 |
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|a Levy, Sidney J.,
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| 952 |
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|a GrThPMO
|b 59afd2486c5ad17d7e59acda
|c 952a
|d 9528
|e -
|t 1
|x m
|z Books
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