International marketing /

Main Author: Terpstra, Vern
Other Authors: Sarathy, Ravi
Format: Book
Language:English
Published: Chicago : Dryden Press, c1994.
Edition:6th ed.
Subjects:
Physical Description:xxiv, 726 p. : ill., maps ; 24 cm.
Bibliography:Includes bibliographical references and indexes.
ISBN:0030989558