What's in a name? advertising and the concept of brands /
| Main Author: | |
|---|---|
| Corporate Author: | |
| Other Authors: | |
| Format: | Book |
| Language: | English |
| Published: |
Armonk, N.Y. :
M.E. Sharpe,
c2003.
|
| Edition: | 2nd ed. |
| Subjects: |
| Main Author: | |
|---|---|
| Corporate Author: | |
| Other Authors: | |
| Format: | Book |
| Language: | English |
| Published: |
Armonk, N.Y. :
M.E. Sharpe,
c2003.
|
| Edition: | 2nd ed. |
| Subjects: |