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| LEADER |
01897nam a2200289 a 4500 |
| 001 |
1999435 |
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20171111235942.0 |
| 008 |
150521s2015 nyu 000 0 eng |
| 020 |
|
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|a 9781292016627
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| 040 |
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|a GR-PaHOU
|b gre
|e rda
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0 |
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|a HD30.4
|b .S28 2015
|a HD30.4
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| 082 |
0 |
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|2 23
|a 650.072
|b .S28 2015
|
| 100 |
1 |
0 |
|a Saunders, M. N. K.
|
| 245 |
1 |
0 |
|a Research methods for business students /
|c Mark Saunders, Philip Lewis, Adrian Thornhill.
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| 250 |
1 |
0 |
|a Seventh edition.
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| 300 |
1 |
0 |
|a pages cm
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| 500 |
1 |
0 |
|a Revised edition of Research methods for business students, 2012.
|
| 505 |
0 |
0 |
|a Preface -- Contributors -- Publisher's acknowledgements -- Business and management research, reflective diaries and the purpose of this book -- Formulating and clarifying the research topic -- Critically reviewing the literature -- Understanding research philosophies and approaches to reasoning -- Formulating the research design -- Negotiating access and research ethics -- Selecting samples -- Using secondary data -- Collecting primary data through observation -- Collecting primary data using semi-structured, in-depth and group interviews -- Collecting primary data using questionnaires -- Analysing quantitative data -- Analysing qualitative data -- Writing and presenting your project report -- Bibliography -- Appendices -- Glossary -- Index.
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| 650 |
0 |
0 |
|a Business
|x Research.
|
| 650 |
0 |
7 |
|a Επιχειρήσεις
|x Έρευνα
|
| 650 |
0 |
0 |
|a Business
|x Research
|x Data processing.
|
| 650 |
0 |
7 |
|a Επιχειρήσεις
|x Επεξεργασία δεδομένων
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| 650 |
0 |
4 |
|a Διοίκηση τουρισμού και τουριστικών επιχειρήσεων
|x ΔΤΕ 60.
|
| 700 |
1 |
4 |
|a Lewis, Philip,
|
| 700 |
1 |
4 |
|a Thornhill, Adrian.
|
| 952 |
|
|
|a GRThAnMak
|b 59cca4bd6c5ad1344602f5e5
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|d 945l
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| 952 |
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|a GR-PaHOU
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