Principles of marketing/
Main Author: | Kotler, Philip |
---|---|
Corporate Author: | Pearson/Prentice Hall |
Other Authors: | Armstrong, Gary, (Gary M.), Armstrong, Gary |
Format: | Book |
Language: | English |
Published: |
Upper Saddle River, N.J.:
Pearson/Prentice Hall,
2008
|
Edition: | 12th ed. |
Subjects: |
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