Career distinction : stand out by building your brand /
| Main Author: | |
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| Other Authors: | |
| Format: | Book |
| Language: | English |
| Published: |
Hoboken, N.J. :
J. Wiley & Sons Inc.,
c2007.
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| Subjects: |
Table of Contents:
- Understand the future of work
- Adopt the career distinction mindset
- Brand yourself for career success
- Know yourself to grow yourself
- Remember, it's what they think that counts
- Define your brand community
- Tell your brand story
- Create your career-marketing tools
- Express yourself
- Assess your online identity
- Build your brand in bits and bytes
- Be on-brand in all that you do
- Get a visual identity
- Increase your career karma
- Summary: evolve and resolve.