The million-dollar financial services practice : a proven system for becoming a top producer /

Main Author: Mullen, David J., Jr.
Format: Book
Language:English
Published: New York : AMACOM, ©2008.
Subjects:
Online Access:http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=211011
Table of Contents:
  • Acknowledgments
  • PART 1. THE FOUNDATION. Overview
  • Motivation
  • The numbers you need to succeed
  • Niche marketing
  • Getting the appointment
  • The appointment
  • Turning prospects into clients
  • The wealth-management process for new advisors
  • Time management for new financial advisors
  • PART 2. TAKING IT TO THE NEXT LEVEL: BUILDING A MILLION-DOLLAR PRACTICE. Balancing clients and prospects
  • Getting more assets from existing clients
  • Leveraging clients to get new ones
  • Expanding the client relationship
  • Your natural market
  • Client retention
  • Time management and the client associate
  • Teams
  • What millionaires need
  • Beyond a million-dollar practice
  • PART 3. MARKET ACTION PLANS. Seminars
  • Event marketing
  • Networking
  • Past experience and personal contacts
  • Adopt a town
  • Business owners
  • Professionals: medical, legal, and sales
  • Executives
  • Influencers
  • Diverse markets: women, Hispanics, and Asians
  • Retirement plans
  • Retirees
  • Money in motion
  • Mortgages
  • Nonprofits
  • Appendix: Resources
  • Index.