When ads work new proof that advertising triggers sales /

Main Author: Jones, John Philip.
Corporate Author: ebrary, Inc.
Format: Book
Language:English
Published: Armonk, N.Y. : Sharpe, c2007.
Edition:2nd ed.
Subjects:
Online Access:http://site.ebrary.com/lib/ucy/Doc?id=10178045
Physical Description:xix, 209 p. : ill.
Bibliography:Includes bibliographical references and index.