Pitch perfect communicating with traditional and social media for scholars, researchers, and academic leaders /

Main Author: Tyson, William, 1949-
Corporate Author: ebrary, Inc.
Format: Book
Language:English
Published: Sterling, Va. : Stylus, 2010.
Edition:1st ed.
Subjects:
Online Access:http://site.ebrary.com/lib/ucy/Doc?id=10545773
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040 |a CaPaEBR  |z 9781579225452 (e-book) 
050 1 4 |a LB2342.8  |b .T97 2010eb 
100 1 |a Tyson, William,  |d 1949- 
245 1 0 |a Pitch perfect  |b communicating with traditional and social media for scholars, researchers, and academic leaders /  |c William Tyson ; foreword by Robert Zemsky. 
250 |a 1st ed. 
260 |a Sterling, Va. :  |b Stylus,  |c 2010. 
300 |a xvi, 224 p. 
504 |a Includes bibliographical references and index. 
650 0 |a Universities and colleges  |x Public relations  |z United States. 
650 0 |a Communication in education  |z United States. 
650 0 |a Mass media and education  |z United States. 
650 0 |a College teachers  |x Professional relationships  |z United States. 
710 2 |a ebrary, Inc. 
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