Innovating analytics : word of mouth index--use the next generation of net promoter to increase sales and drive results /

Main Author: Freed, Larry.
Format: Book
Language:English
Subjects:
Online Access:http://site.ebrary.com/lib/ucy/Doc?id=10767030
LEADER 00846nam a2200205 a 4500
001 1838925
005 20171111234623.0
008 130705s2013 njuad o 001 0 eng|d
020 |a 9781118779507(ebook)  |z 9781118779484 (cloth) 
040 |a CaPaEBR  |b eng  |e rda 
050 1 4 |a HF5415.335  |b .F74 2014eb  |e pn 
100 1 |a Freed, Larry. 
245 1 0 |a Innovating analytics :  |b word of mouth index--use the next generation of net promoter to increase sales and drive results /  |c Larry Freed. 
300 |a 1 online resource (290 pages) :  |b illustrations 
500 |a Includes index. 
650 0 |a Consumer satisfaction. 
650 0 |a Marketing research  |x Statistical methods. 
650 0 |a Word-of-mouth advertising. 
856 4 0 |a Internet marketing.  |u http://site.ebrary.com/lib/ucy/Doc?id=10767030 
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