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00841nam a2200229 a 4500 |
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1829435 |
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20171111234613.0 |
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100312s2010 enka sb 001 0 eng d |
020 |
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|z 9780470686195 (hbk.)
|z 0470686197 (hbk.)
|
040 |
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|a CaPaEBR
|z 9780470665046 (e-book)
|
050 |
1 |
4 |
|a HD69.B7
|b T39 2010eb
|
100 |
1 |
|
|a Taylor, David,
|d 1964-
|
245 |
1 |
4 |
|a The brand gym
|b a practical workout to gain and retain brand leadership /
|c David Taylor and David Nichols.
|
250 |
|
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|a 2nd ed.
|
260 |
|
|
|a Chichester, U.K. :
|b Wiley,
|c 2010.
|
300 |
|
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|a xiv, 239 p. :
|b ill.
|
504 |
|
|
|a Includes bibliographical references and index.
|
650 |
|
0 |
|a Brand name products.
|
700 |
1 |
|
|a Nichols, David,
|
710 |
2 |
|
|a ebrary, Inc.
|
856 |
4 |
0 |
|u http://site.ebrary.com/lib/ucy/Doc?id=10469803
|
952 |
|
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|a CY-NiOUC
|b 5a045d896c5ad14ac1edab1c
|c 998a
|d 945l
|e -
|t 1
|x m
|z Books
|