Qualitative marketing research
Corporate Author: | ebrary, Inc. |
---|---|
Other Authors: | Carson, David, |
Format: | Book |
Language: | English |
Published: |
London ; Thousand Oaks, Calif. :
SAGE,
2001.
|
Subjects: | |
Online Access: | http://site.ebrary.com/lib/ucy/Doc?id=10668417 |
Similar Items
-
Qualitative research : good decision making through understanding people, cultures and markets /
by: Keegan, Sheila
Published: (2009) -
Handbook of qualitative research methods in marketing /
Published: (2006) -
Qualitative research in the Post-Modern Era : contexts of qualitative research /
by: Cooper, Karyn, 1957-
Published: (2012) -
Marketing /
by: Blythe, Jim
Published: (2006) -
Rethinking marketing : qualitative strategies and exotic visions /
by: Walle, Alf H.
Published: (2001)