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00838nam a2200217 a 4500 |
| 001 |
1767674 |
| 005 |
20171111234516.0 |
| 008 |
130110s2013 enka sb 001 0 eng d |
| 020 |
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|z 9781118345603 (cloth alk. paper)
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| 040 |
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|a CaPaEBR
|z 9781118345580 (e-book)
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| 050 |
1 |
4 |
|a HF5415.32
|b .B37 2013eb
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| 100 |
1 |
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|a Barden, Phil.
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| 245 |
1 |
0 |
|a Decoded
|b the science behind why we buy /
|c Phil Barden ; foreword by Rory Sutherland.
|
| 260 |
|
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|a Chichester, West Sussex :
|b John Wiley & Sons Ltd.,
|c 2013.
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| 300 |
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|a xviii, 270 p. :
|b ill. (some col.)
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| 504 |
|
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|a Includes bibliographical references and index.
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| 650 |
|
0 |
|a Consumer behavior.
|
| 650 |
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0 |
|a Marketing
|x Psychological aspects.
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| 710 |
2 |
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|a ebrary, Inc.
|
| 856 |
4 |
0 |
|u http://site.ebrary.com/lib/ucy/Doc?id=10646005
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| 952 |
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|a CY-NiOUC
|b 5a0454e06c5ad14ac1eca97b
|c 998a
|d 945l
|e -
|t 1
|x m
|z Books
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