Game-changing strategies how to create new market space in established industries by breaking the rules /
| Main Author: | |
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| Corporate Author: | |
| Format: | Book |
| Language: | English |
| Published: |
San Francisco, CA :
Jossey-Bass,
c2008.
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| Edition: | 1st ed. |
| Subjects: | |
| Online Access: | http://site.ebrary.com/lib/ucy/Doc?id=10232601 |
| Physical Description: | xxv, 222 p. : ill. |
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| Bibliography: | Includes bibliographical references (p. 205-210) and index. |