Marketing science the marketing journal of TIMS/ORSA
Format: | Continuing Resources |
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Language: | English |
Published: |
[Providence]:
Institute of Management Sciences,
1982-
|
Subjects: | |
Online Access: | http://web.a.ebscohost.com/pfi/detail/detail?vid=21&sid=52b34c18-2316-4bd3-8599-e3d6814e4ce8%40sessionmgr4007&hid=4104&bdata=JnNpdGU9cGZpLWxpdmU%3d#AN=edp47323&db=edspub http://pubsonline.informs.org/loi/mksc |
Item Description: | Research articles involving the confluence of the organization, customers and the marketplace. |
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ISSN: | 0732-2399 1526-548X |