Cover Image

Understanding services management/

Other Authors: Glynn, William J., Barnes, James G.
Format: Book
Language:English
Published: Chichester: Wiley, c1995
Subjects:
Customer services > Management
Customer Services > Marketing
Service industries > Management
Service industries > Marketing
Item Description:Includes bibliographical references and index.
Physical Description:xxvi, 485 p. : ill. ; 24 cm.
ISBN:0471960667

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