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00649nam a2200193 a 4500 |
| 001 |
1485743 |
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20171111233543.0 |
| 008 |
111101t2012 maua b 001 0 eng |
| 020 |
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|a 9780273753285
|q pbk.
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| 040 |
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|a DLC
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| 050 |
0 |
0 |
|a HF5415.123
|b .C58 2012
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| 100 |
1 |
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|a Clow, Kenneth E.
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| 245 |
1 |
0 |
|a Integrated advertising, promotion, and marketing communications /
|c Kenneth E. Clow, Donald Baack.
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| 250 |
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|a 5th ed.
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| 260 |
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|a Boston :
|b Prentice Hall,
|c c2012.
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| 300 |
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|a xviii, 445 p. :
|b col. ill. ;
|c 28 cm.
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| 650 |
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0 |
|a Communication in marketing.
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| 700 |
1 |
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|a Baack, Donald.
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| 952 |
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|a CY-LiCUT
|b 5a01a7426c5ad14ac1e7b71d
|c 945l
|d 998a
|e -
|t 2
|x m
|z Books
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