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Museum branding :
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Museum branding : how to greate and maintain image, loyalty and support /
Main Author:
Wallace, Margot A.
Format:
Book
Language:
English
Published:
Lanham:
Rowman & Littlefield,
2006
Subjects:
Museums
>
Management
>
United States
Museums
>
Public relations
>
United States
Brand name products
>
Unites States
Holdings
Description
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Staff View
Physical Description:
x, 193 p. : ill. ; 23 cm.
Bibliography:
Includes bibliographical references and index
ISBN:
9780759109933
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