APA Citation

Murphy, J. A. (1996). The lifebelt: The definitive guide to managing customer retention. Chichester ; New York: Wiley.

Chicago Style Citation

Murphy, John A. The Lifebelt: The Definitive Guide to Managing Customer Retention. Chichester ; New York: Wiley, 1996.

MLA Citation

Murphy, John A. The Lifebelt: The Definitive Guide to Managing Customer Retention. Chichester ; New York: Wiley, 1996.

Warning: These citations may not always be 100% accurate.