APA Citation

Buber, R., & Gadner, J. (2003). Applying qualitative methods to marketing management research. Basingstoke, Hampshire: Palgrave Macmillan.

Chicago Style Citation

Buber, Renate,, and Johannes Gadner. Applying Qualitative Methods to Marketing Management Research. Basingstoke, Hampshire: Palgrave Macmillan, 2003.

MLA Citation

Buber, Renate,, and Johannes Gadner. Applying Qualitative Methods to Marketing Management Research. Basingstoke, Hampshire: Palgrave Macmillan, 2003.

Warning: These citations may not always be 100% accurate.